Danielle Rhodes

Will the Real Customer Journey Please Stand Up? Please Stand Up 😜

The inbound marketing world is great for identifying revolutionary concepts, giving them a name that becomes the newest buzzword, then defining that term differently in every single agency that uses it.

What is the Buyer's Journey?

In a world of infinite options, there are endless ways to solve our problems. As consumers, we've...

The Customer Journey vs. The Buyer's Journey, What You Need to Know.

The processes companies use to attract and retain customers are most commonly referred to as the...

Brand Building Strategies to Attract Customers

Originally published in 2018, we've updated this post with new information and links for 2020. So...

How to Get More Leads for Your Chiropractic Business

Chiropractors face the unique challenge of marketing services to prospective patients that may not...

8 Examples of How to Use Conversational Marketing for Sales

Conversational Marketing is the foundation of the next sales evolution, and it can supercharge your...

Why I Need Your Sales Team for Content Creation

Writers are NOT on the front line, working directly with your prospects or customers. That’s a...

Essential Video Marketing Rules for Real Estate Agents

Video marketing is an absolute must when you’re competing online for prospects, leads and clients....

The Biggest Benefits of AI Customer Support

I’d welcome you to the future, but in the modern digital world, robots do most of the welcoming.

Digital Marketing Versus Social Media: What's the Difference?

Digital takes the cake in the modern marketing world and social media is an important slice. But,...

15 Easy Tips for Writing Video Marketing Scripts

Few things in the world are as daunting as a blank page.

The Most Essential Elements of a Brand Voice

As your content marketing grows, more voices will join the ranks of your marketing, speaking and...

13 Ways to Use Video in Your Content Marketing

By now, it’s no secret that you need to incorporate video into your business marketing, but when...

Brand Debt: Avoiding Your Company’s Most Dangerous Deficit

The terms “tech debt or technical debt” are widely understood among developers. They’re the implied...

Branding Strategy in the Social Media Era

As soon as the marketing world gets a handle on strategic branding, the whole game changes.

Content Marketing vs Inbound Marketing

What You Need to Know

What’s a Pillar Page? (SEO Powerhouses for Your Content Marketing Strategy)

For years now, most content marketers pumped out 500-word blogs to fuel the inbound marketing...

A Foundation For How Your Content Should Be Built

Simon Sinek’s Golden Circle Once in a great while, a new idea affects marketing content so...

Appy Valentines Day: Mobile Apps We Love

Here at Impulse Creative, we’ve got our mind on mobile apps and several in development for clients....

7 Tasty Tips for 2018 Facebook Video Marketing

  The right medium for your marketing is Facebook video and there’s absolutely no dispute about it...

How Video Marketing Can Transform Your Inbound Marketing Funnel

Since coming onto the DIY marketing scene, video has become one of the most powerful forms of...

One Big Game 30 Second Commercial Spot or 30,000 Hours of Inbound Marketing

Why Big Game Commercials are big, shiny examples of money wasted on outbound marketing. Don’t put...

Humanize your Brand with Social Media

The novelty of interacting with brands on social media hasn’t really worn off yet. It’s still kind...

Why Your Brand Manual Is Essential And Not What You Think It Is

Your brand is like a person that you’ve created. It’s out in the world, meeting people and working...

Branding in the Comment Section: How to Respond to Customers on Social

By now, every business knows they need social media accounts for their brand. Unfortunately, few...
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