If you're in the world of marketing— and since you subscribe to Impulse Insights, you likely are— are you keeping up with #marketingtwitter? If you want to see a diverse pool of thought from marketing to Marvel and beyond, join the conversation. It's a great place to connect with fellow marketers both professionally and personally. Isn't that what social media should be?
Here's a thought/question of the week: What software do you use for project management? I've used Trello, Asana, ClickUp... and I constantly see ads for Monday.com. What do you use and why? Reply and let me know. I'm curious.
Finally, I'd also love to know your favorite podcast. We share some here and we're always looking for new ideas. Reply and share! Now... on with the show!
We could all use a little help humanizing our brands. It seems especially critical right now, with the state of the world. People want to connect, and we want them to connect with our businesses. In this episode of the Duct Tape Marketing Podcast, John interviews Jacqueline Lieberman, former Head of Strategy at Story Worldwide and founder of BrandCrudo. They dive deep into making brands more human.
From our Graphic Designer Jeffrey: In my effort to better understand (and eventually implement) website accessibility, I've been reading more on the subject. In this article from Cat Noone, who happens to have built an "accessibility checker" for designers and developers, shares her own vulnerable story of realizing "not all disabilities can be seen." I especially liked this quote:
"A sustainable solution to making the world accessible and inclusive will happen only when people of privilege choose to dismantle a system that makes them feel special and powerful."
In this resource from Search Engine Journal, Google explains what to expect when Core Web Vitals become a ranking signal. Remington shared this with the team because it's a good idea to stay current with Google...
Here's the inaugural show from HubSpot Developers, where they explore what we shared earlier in this edition, accessibility. This idea keeps coming up in our conversations at Impulse. Are you seeing it, too?
There's a lot of buzz around the learning management system (LMS) world right now. Even though it's been coming for a while, the last year put us on a faster path. Online learning took off in 2020 around the world. And now, businesses are taking notice. Learn how you can power-up your marketing, sales and service engines with an LMS for your brand.
Scott Brinker, Chief Marketing Technologist Extraordinaire, hosts The Martech Show. His latest episode is a nerdy deep dive into breaking the traditional silos of the different budgets connected to customer relationships. Scott and Benedict Evans, tech and media analyst, discuss Benedict's latest presentation, The Great Unbundling, and what it means for marketers and martech.
We love podcasts! Hear what the Impulse team produces from our very own studios.
Increasing Customer Delight: The Brands Getting it Right
How do you brush up on your skills to help your business grow?
Looking for ways to affect your company's growth change every day? It's our job here at Impulse Creative to be on top of the latest technologies and opportunities for your company. As we find things that can help you grow, we are dedicated to creating guides and resources for our customers and prospects alike. Check out the resource center for webinars, downloads and more to help you grow.
Featured Video
In this LinkedIn live, George explores something new in HubSpot: You now have sales and marketing tasks and the ability to have task permissions inside your HubSpot CRM for your tasks as well!
GIF Wars
We love our GIFs. And we love it when our team grows. This week we grew our team by two, and welcomed the fresh faces with... GIFs!!
Thanks for reading!
Hey again 👋 Dan here, editor of Impulse Insights. Hopefully you found at least one valuable nugget in our newsletter 😂.
Every two weeks I get the privilege of sharing insights from our top-notch, generous team, plus all we're doing here at Impulse Creative.
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