There are many different tools on the web that you can use to test your site to make sure it's mobile-friendly, but listening to Google and using their free tools is probably your best bet. Google wants its users to have the best experience and receive the best results possible. It's in their best interest to give you tools that will help your website perform, so Google offers a host of tools and guidelines in their Webmaster Tools application to help website owners find their way to the mobile-friendly promise land.
Google considers a website "mobile-friendly" if it meets the following criteria:
According to this blog post from Search Engine Land "The major change will be making huge waves for websites, and those who are unprepared will suffer the penalties. Many will already have their websites ready to go by the deadline, but for those who still need a little work, consider using these tips."
Mobile usage is growing rapidly every year. This means more and more people are using their mobile phones to find information, search for businesses, and purchase products. If your website is difficult to navigate and isn't responsive to the multitude of devices sizes, you will be missing out on not only website traffic but potential sales. If your business is unsure of its mobile capabilities, you should dive into the Google Webmaster Tools and make the necessary adjustments. If additional help is needed, click below for a free website assessment to better understand your site's current mobile state.
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