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Articles about Content Writing

How to Create Emails that Convert

How do I create emails that convert? It's a common marketing and sales question. Once you realize email marketing is still the most powerful marketing tactic in the digital realm, you want to make sure you're truly extracting that value. 68% of B2B marketers say email is their most effective digital channel for marketing. The key to effective email marketing starts with understanding that the email relationship is personal, powerful-yet-tenuous, and needs nurturing. Here are 10 tips to creating powerful email marketing.

Why I Need Your Sales Team for Content Creation

Writers are NOT on the front line, working directly with your prospects or customers. That’s a...

Pillar Pages & Topic Clusters: 2 Content Marketing Strategy Must-Haves

The pressure to rank on page one is on and SEOs across the world are constantly looking for new...

A Foundation For How Your Content Should Be Built

Simon Sinek’s Golden Circle Once in a great while, a new idea affects marketing content so...

Confessions of a Content Marketer: 5 Ways to Treat your Website Writer like a Tool

11 Positive Affirmations For Content Marketing

1. You Gave Me So Many Reasons To Care I have better things to do than to read content. We all do....