Growth Engine
Email Marketing.
Email continues to deliver results. When done well. The strategy behind successful email campaigns isn’t always apparent, but a precise and strategic message is vital for cutting through inbox clutter.
Send the Right Message
This consultation is 100% free and after 30 minutes, you’ll leave the video call with a road map for email marketing success. From an actionable review of your current efforts and goals, to tips for creating content that cuts through the clutter, to an understanding of Impulse Creative’s capabilities, we've got your back.
We’ll follow up with our view of the scale of the project, an initial scope and timeline and we can continue the discussion from there.
The Process
Our team understands the art of the marketing email and how to it make it work for your brand.
We’ll begin by checking the health of your contact lists and segmenting by buyer personas, or customer criteria. Then, we’ll research your buyer habits with tools and technology to discover the best day and time to reach them.
If you don’t already have an email marketing platform, we’ll help you to select the best option for your needs and budget. Then, our in-house creatives will carefully draft every word of your campaign, write compelling subject lines and create art that brings them to life. Your message will be strategically customized for each of your different audience segments before a single email is sent.
We build campaigns using the most up-to-date best practices, so you’ll get a high deliverability rate and won’t be flagged for spam. Each will include a relevant next step to increase conversions and drive results beyond engagement. Finally, we’ll test them on multiple devices and email clients to ensure a consistent experience for every recipient.
After we’ve flipped the switch, our marketing pros will carefully watch and test the whole campaign, adjusting it as needed to ensure every email is as effective as possible.
Our Inbound Approach
Our team does email better, by using an inbound approach to increase open rates, conversions, click-through rates and grow your distribution list. Get a better return on investment with personalized messages that are always sent to the right people, at the right time.