Jenn Villa

Why Your Business Needs a Dynamite YouTube Marketing Strategy— Like, NOW

We’re not sure we need to convince you that people love watching videos.

Mastering YouTube’s Algorithm: How the Search Engine Determines Ranking

At the foundation of all things ranking lies a very basic concept: no matter how much you push or...

How to Make Bomb-ass YouTube Content That’s Worth Watching, Rewatching & Sharing

Let’s begin by driving this point home— hard.

4 Ways Female Marketers (& All Women in the Workforce) Can Rise Above the Competition

No matter the company, women in the workforce face a fair share of gender stereotypes. This is...

4 Ways Competitor Research Can Actually Help You Rank

We tend to see our competitors as the enemy. It’s true that sometimes there’s tension, but rival...

Business Psychology Insights: 6 Assumptions that can Undermine any Marketer

Marketing is really its own form of psychology. Marketers have to get inside the heads of their...

3 Ways Bad Customer Reviews can Crush Your Local SEO and Sales

There it is again. Another notification from Yelp that someone’s left you a review.

8 Reasons Your Business Doesn’t Appear on the First Page of Google Search

You’ve owned your own business for a short while now, and in your world, things have been going...

6 SEO Tools to Optimize Like a Boss

Anybody who knows even a little about SEO will try to convince that it’s so hard to track. In the...

How to Get Your Business on Google’s Right Sidebar “Knowledge Graph”

Almost every search for a business on Google serves up an information box on the right side of the...

Take Control of Your Local Rankings with 3 On-Site SEO Best Practices

Local search results got you low-key raging? As a marketer, you get SEO. That’s the thing! That’s...
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