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Humanize your Brand with Social Media
The novelty of interacting with brands on social media hasn’t really worn off yet. It’s still kind of a big deal, so take advantage of the ...
How to Create Your Tone of Voice for Social Media
Among the many ways of standing out in marketing and on social media (i.e creative content, badass visuals, specific formatting and more) — ...
Twitter Promote: Is this new automated ads feature right for you?
Twitter Promote: Is this new automated ad feature right for your business?
Messenger 2.2 Unveils Kick-Ass Features Your Business Can’t Ignore
Live messaging is hot right now in the marketing world. It’s a great tool to make your customers feel like you’re always there when they ...
Decoding The Mystery of Facebook Ad Pricing
We’ve all seen them. You’re just browsing your Facebook newsfeed and you see posts from from a business that you don’t necessarily follow. ...
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Rock Your Business Insta Stories in 7 Ways!
Instagram Stories give content marketers everything they could ask for in a social network. You can edit and upload photos, upload videos, ...
Instagram stories now lets you go LIVE with a friend
It’s been almost a year since Instagram rolled out Instagram Stories. And now to take it a step further, IG is introducing LIVE with a ...
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5 Ways Your Brand can Win at Social Media by Doing it Wrong
In a world where every brand is scrambling to get their social media just right by leveraging analytics, marketing, focus groups and the ...
3 Big-Name Brands Killin' Employee Brand Advocacy on Social
I get it. As a business owner, the thought of paying your employees to surf around on Facebook all day can seem a little cringeworthy. ...
3 Ways to Leverage Social Media and Attract More Website Visitors
Did you know businesses just like yours are leveraging social media to drive more traffic to their website? That's right! By implementing a ...
3 Things You Can Learn By Following Your Competition on Twitter
Your small business doesn’t exist in a vacuum; you have competition out there making efforts towards their own marketing strategy. If you ...
7 Twitter Tips to Tweet Like the Pros
Twitter is an extremely profitable social media platform for your brand to be on. Regular twitter users now tops 320 million, as of ...
3 Reasons Why People are Unfollowing Your Brand on Social Media
Social media is much more in today’s world than just a place to connect with friends. When people follow a brand on Twitter, 72% of ...
8 Social Media Mistakes Many Beginners Make
If you’re just getting your company into a social media strategy, it may seem a little daunting. There are a scary amount of social media ...
How Important Are Social Media Reviews?
The world of marketing is changing and consumers are much more empowered now than ever before. Your potential customers are doing their ...
7 Facebook Tips and Tricks You May Not Know
Looking to get the most of your social media marketing? Get on Facebook. Facebook is the original, and still the king, of all social media ...
How to Harness the Power of Word-of-Mouth Marketing
According to this study done by American Express, the average consumer tells 15 people about their good experiences and 24 people about ...
Coming Soon: Facebook Reactions
After months and months of speculation, the announcement is official: Facebook is moving past the Like button. In just a few weeks, ...
How to Use Pinterest Analytics
We recently published an article about the importance of getting your small business on Pinterest. If you need a refresher, some really ...
How to Use Customer Experience to Market to Millennials
Providing a good customer experience is important for keeping buyers of any segment, but it’s especially important for those who cater to ...
4 Character Length Rules For Your Brand's Social Media Posts
The most recent data shows that around 70% of active internet users, or 2 billion people, are currently using at least one social media ...
Inbound Sales: Taking Social Selling Even Further
Recently, we published a blog post about the importance of social selling and how to make sure you’re hitting the mark. Inbound marketing ...
9 Steps to Make Pinterest Work for Your Brand
Pinterest is often overlooked by companies working on their social media strategies because it isn’t as talked about as the industry ...
The Top 5 Deadliest Facebook Marketing Mistakes
When it comes to social media, Facebook is still the champ. Therefore, your social media strategy can’t leave out such a big player. For ...
How Good are You at Social Selling?
Today’s consumers don’t want to make big purchases by being pushed around by salesmen, they want a pleasant experience with someone they ...
4 Reasons to Consider Using a Content Calendar
If you’re following the inbound methodology, you already know how crucial producing content and sharing it is to attracting, informing, and ...
How to Handle a Social Media Crisis
Getting a lot of engagement on your Facebook, Twitter, and LinkedIn accounts is something that all savvy inbound marketers strive for. But ...