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4 Better Ways to Approach Your SEO Content

Time-wasting SEO practices are everywhere, surprisingly still being used by some “modern” digital marketing companies. Keyword stuffing, shady links, thin content- these practices haven’t always been misguided, they’re just out of date. While some marketers and too-trusting business owners may think just knowing about SEO puts them ahead of the game, this mindset is unfortunately no longer true. Your competition is using SEO tactics to build their organic rankings too, and if they’re using a more updated rulebook than you- they’re doing a better job of it. What exactly are some old techniques, and what would be put in their place? Let’s dive a little deeper:

3 Ways to Market Your Craft Brewery More Effectively

In case you haven't noticed, craft beer is here to stay. It's still growing rapidly in popularity...

9 Google Local Changes That Could be Affecting Your Business

By now, businesses are accustomed to Google releasing updates that affect their SEO rankings....

6 Writing Techniques to Cure Writer’s Block

Do you ever feel like banging your head against the wall while trying to think of ideas for your...

Touchdown! 5 Lessons Your Small Business Can Learn From Football

It’s that time of year again- summer is over, kids are going back to school, and a huge percentage...

7 Social Media Statistics You Need to Know

Social media is here to stay and your small business needs to be using it to promote your services,...

Instagram ‘Search’ is now available for web users

Instagram, everyone’s favorite photo-and-video sharing app, just introduced search on its website...

Facebook Profile Tags... Coming Soon?

Facebookers in New Zealand are currently testing out the newest Facebook addition- one “borrowed”...

How To Use Video Marketing at Each Stage of the Buyer’s Journey

Video marketing is growing because of its effectiveness at attracting people. Placing video content...

Back to Social Media School- 6 Recent Changes You Need to Know

It’s almost that time of the year again- back to school! So, while you’re buying new notebooks and...

3 Best Practices for Requesting LinkedIn Recommendations

LinkedIn has become the professional social media platform. It is helping professionals stay...

7 Instagram Tools & Apps for Business

Duck face selfies and food porn may dominate Instagram, but that’s not all that the photo-sharing...

17 Inspiring Quotes from INBOUND 2015 Speakers

It wasn’t that long ago that radio ads, newspaper ads, and TV commercials were the marketing...

Understanding the Art of Storytelling in Content Marketing

Johannes Gutenberg invented the printing press in 1440. The first radio news program was broadcast...

7 Tools Every Content Marketer Needs in their Toolkit

Being a content writer means a lot of things - researching industries you know nothing about,...

6 Mistakes You’re Making on LinkedIn

Not all social media platforms are created equal, and each one has carved out a unique niche for...

Grow Your Craft Beer Brand With Social Media

Marketing your craft beer brand is just like marketing any other small business, only it might be a...

4 Reasons Small Business Owners Need Inbound Marketing

As a small business owner, you are faced with many challenges and questions. How can you attract...

Why You Should Choose an Agency Over VistaPrint for Business Cards

Your company is taking off- congrats! As a savvy business owner, you know how important networking...

Is Brand Preference All in Your Head?

Recently, the Impulse Creative team got to debating the age-old Coke vs. Pepsi argument. Most...

3 Reasons Why Your Marketing Efforts Fail

If "successful marketing" or "return on investment (ROI) numbers" are topics you try to avoid,...

4 Differences Between Traditional & Inbound Marketing Campaigns

Traditional, or “outbound” marketing is becoming more and more off-putting to today’s consumers....

5 Inexpensive Marketing Tips for Fort Myers Small Businesses

For large brands with big advertising budgets, several hundred dollars is just a drop in the...

The Dos and Don’ts of Using Stock Photos in Your Inbound Marketing

Stock photography gets a lot of hate, and to some extent, it’s justified. Stock photos can be...

Tips for Creating Your Company's First Email Newsletter

We’ve all done it - deleting a company’s email newsletter from your inbox before even reading it....
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