If your company has adopted a digital marketing strategy, congrats! By incorporating digital marketing strategies that adhere to the inbound methodology, you’re already way ahead of your more traditional, outbound-focused competition. But unfortunately, in today’s hyper-competitive online arena, just attempting digital marketing isn’t enough to be at the top. With the New Year upon us, it’s time to do away with old strategies and put in place digital marketing strategies that have evolved over the past few years. If you’re still doing any of these, it’s time to take a serious look at moving in a different direction: