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7 Reasons Not to Hire an In-House SEO Specialist
As an entrepreneur, you know how important a proper SEO strategy is to your success, both online and off. Surely then, hiring a ...
Yahoo-Google Search Deal: 6 Things We Know So Far
As part of Yahoo’s recent earning news, it revealed a new search deal with Google. Essentially, Yahoo reached an agreement with Google that ...
4 Spooky Pieces of SEO Advice Too Scary To Repeat
The air is getting cooler and children are picking out their costumes, hungry for loads of sugary snacks. This time of year always brings ...
How the Use of Lexicons Can Improve Your SEO Strategy
Lexicons are words or phrases that correspond to someone's specific dialect. These changes in verbiage come about because of specific ...
Coming Soon... A New Penguin Algorithm!
Google has recently confirmed that there is a newly updated Penguin algorithm about to be released, probably by the end of this calendar ...
Your How-to Guide for Successful Keyword Targeting
Even with a basic understanding of inbound marketing and SEO fundamentals, it’s clear to see that keywords are the most important element ...
5 Ways to Prepare for SEO in 2016... Now
We know that the landscape of SEO is constantly changing. In fact, by the time you hear about a newly-released Google algorithm, it’s ...
11 Hints Your Current SEO Agency Isn't Working Out
More potential customers than ever before are doing research and finding businesses via Local listings on Google.Therefore, if you own a ...
Why User Experience is More Important Than SEO
We’ve talked many times before about how the entire landscape of SEO is changing. With recent changes to Local listings and numerous ...
Recently-Announced Google Apps Updates
Recently at their San Francisco office, Google announced some very exciting changes to their Google Sheets, Docs, and Slides. The new ...
Are Your Local SEO Efforts Enough?
As the owner of a small business, you already know the challenges that come with competing against chain stores in your industry, both for ...
4 Better Ways to Approach Your SEO Content
Time-wasting SEO practices are everywhere, surprisingly still being used by some “modern” digital marketing companies. Keyword stuffing, ...
4 Outdated SEO Practices You Might be Doing (But Shouldn’t Be!)
As online marketers, we get the pleasure of working in an ever-changing and ever-growing industry. Just think of the new algorithms, ...
A Guide to Proper Keyword Implementation
Context, quality, and keywords are all equally important in your inbound marketing efforts. Without the proper keywords, your content won’t ...
Google Algorithm Cheat Sheet: A Guide to the Biggest Algorithm Updates
Pandas, penguins, and pigeons – oh my! We're not talking about the wild animals here. In fact, we're referring to three of the four major ...
Rankings Dropped? It Could Be Due to Google's Newest Quality Update
Back in February, Google announced it's newest search algorithm update, which aptly became known as "mobilegeddon." Mobilegeddon expanded ...
How Healthy is Your Website? Test it with Siteliner
How does your website stack up against other websites? When competing for the top spots on the search engines and grabbing the reader's ...
Google Replaces A Site's URL In Search Results
When Google makes a change, it's important to understand all aspects of it and how it affects your business. Google announced that they ...
Google Search Algorithm Update: Is Your Website Mobile-Friendly?
It's official: Google has announced that starting April 21st, the mobile friendliness of a website will be a ranking factor in mobile ...
Secrets of Using Long Tail Keywords
Long-tail keywords aren't some mystical SEO marketing phrase meant to confuse you with a dazzling smoke and mirrors show. They are a part ...
Lessons from Rand Fishkin: SEO Tactics to Love and Leave
Raise your hand if you’ve ever had a client ask you, “Why am I not ranking on Google?” It’s a question that we’ve all been asked at least ...
Google Business View: The What, Why, Who, & When
Focus on Creative Content to Build a Highly Visible Web Presence
In part because of the fact that a staggering 93% of all online experiences begin with a trip to Google or another search engine, the ...
6 Reasons to Incorporate Video into your SEO for 2014
As 2013 draws to a close, business owners are gearing up for next year and setting goals for 2014. Part of the strategy should include ...
Google Analytics VS Hubspot, What's the difference?
Analytics on web use helps you to grow your business. This is your tool to tell what is happening with customer traffic and conversion. ...
How to Deal with Google's (not provided) and 5 Reasons Why it's Going to Be OK
Some major wakes have been made in the past couple weeks due to recent Google updates. One of those has a major effect on business owners ...
3 Tips to Improve Your Website: SEO, PPC + Great Web Design
Did you know that 88 percent of online users will research or browse through products? It becomes clear that businesses need to optimize ...