Audrey DeMartinis
Everything else
How to Get Traffic to Your Blog that Actually Converts to Leads
As a blogger, you experience two big hurdles with every post you publish: getting blog traffic and landing new leads. Your job security, ...
The Commerce World is Evolving: Snapchat’s New Partnership with Amazon
There I stood in the produce aisle at Publix when I saw a young woman walk by wearing the trendiest dress that I NEEDED to have in my ...
Why I Need Your Sales Team for Content Creation
Writers are NOT on the front line, working directly with your prospects or customers. That’s a position and perspective reserved for those ...
What Google’s “Mobile-First Indexing” Update Means for SEO Strategy
2018 has marked some serious changes in the search game— and website owners everywhere are seeing some pretty rapid influxes in traffic and ...
Redefining Your Marketing Metrics: "Success" isn’t All ROI
As a marketer, we often have a few different ideas of what “success” at work means. Caught in this radical digital age, it’s a common ...
What's Your WHY? Discovering Company Values & Inspiring Brand Loyalty
Think about the last advertisement that really left an impact on you. We’re not talking about that Rita's Ice coupon in your inbox. Nor do ...
How to Convert More Customers With Video
Show Your Brand Story Showing what you have to offer in video format is becoming more of a norm in the world of the internet. People have ...
How to Boost Your Sales with Business Blogging
Every business owner wants to bring in more sales and customers. Am I right? Sure, you could sit there and cold call people all day, get ...
How to Get High-Quality Backlinks with Emails
Any SEO pro understands the importance backlinks play in their online ranking strategy. In fact, as far as local optimization goes, link ...
Why You Aren't Hitting Your Goals: How to Write Successful SMART Goals
As a marketer or savvy business person, you understand that in order for things to get done, you have to set goals at work.
How Netflix Uses Typography to Market Original Shows
Every night, after I’ve used up all my brain power during the day crafting exquisitely fantastic logos and super duper websites for our ...
3 Websites with Amazing User Experiences + Why You Should Care About UX
Google provides a wonderful experience for their users. Just before I began writing this blog article, I googled “user experience.” Just ...
How Our Agency Beat the Odds and Accepted Change
People resist change of almost any kind. It’s natural. In the workplace, change is even harder to initiate, especially for a team of ...
12 Link Building Strategies for a Year’s Worth of Tactical Testing
Link building has a bad rep. It’s often associated with annoying emails begging you to do a link swap, phoney “buy 10,000 backlinks!” ...
How Campaign Offers Are Like a Variety Snack Box
You are only limited by your own creativity.
How to Set Up Call Tracking in Google Adwords
If you're like most consumers, when you're motivated to purchase a local product or service, you are much more likely to call the business ...
Knowledge Graph Not Showing? Optimize Google My Business to Appear
You probably already created a Google My Business listing and are waiting for your Knowledge Graph to appear in the search. But even though ...
Time to Start Thinking Seriously About Typography for Your Brand
Oh typography. How I love thee. The power of type cannot be overstated. A piece of text rendered in the right font choice has the ability ...
How to Find the Right Google Keywords for Your Business
Knowing what searchers type to find your product or service might seem obvious, until you Google search a fitting phrase and your business ...
How to Jump on the Real-Time Marketing Bandwagon
How about IHOP’s recent IHOB renaming disaster?
Why Your Lead Generation Strategy Needs Gated Content Offers
The lead generation struggle is real. Purchasing leads can be a total crap shoot, while paid advertising can be just as costly and ...
7 Key Customer Service Habits that Drive Retainer Renewals
Retainer clients make marketing agencies happy and everyone likes happy marketers.
Pillar Pages & Topic Clusters: 2 Content Marketing Strategy Must-Haves
The pressure to rank on page one is on and SEOs across the world are constantly looking for new ways to crawl up the search engine results ...
Using Animated Videos for your Business Marketing
The way we have done marketing has come a long way. Before the internet took over the planet, companies relied on tv & radio ...
Customer Service/Experience Departments The Who, How and Why
There seems to be a set of stars aligning in my life lately. In the past week, I've had the opportunity to interview Joey Coleman on the ...
Star Spangled Tools to Spark Your Creativity & Celebrate Working Independence
Today, all of our creatives here at Impulse are at poolside BBQs or the beach, enjoying hot dogs, hamburgers, veggie burgers, watching ...