Inbound Insights

Read on for tips, strategies and resources for branding, inbound marketing, and HubSpot

How Netflix Uses Typography to Market Original Shows

Every night, after I’ve used up all my brain power during the day crafting exquisitely fantastic logos and super duper websites for our clients, like you, I Netflix and chill. I’ve binged everything from Mad Men to Breaking Bad and House of Cards to Orange is The New Black.

3 Websites with Amazing User Experiences + Why You Should Care About UX

Google provides a wonderful experience for their users. Just before I began writing this blog...

How Our Agency Beat the Odds and Accepted Change

People resist change of almost any kind. It’s natural. In the workplace, change is even harder to...

12 Link Building Strategies for a Year’s Worth of Tactical Testing

Link building has a bad rep. It’s often associated with annoying emails begging you to do a link...

How Campaign Offers Are Like a Variety Snack Box

You are only limited by your own creativity.

How to Set Up Call Tracking in Google Adwords

If you're like most consumers, when you're motivated to purchase a local product or service, you...

Knowledge Graph Not Showing? Optimize Google My Business to Appear

You probably already created a Google My Business listing and are waiting for your Knowledge Graph...

Time to Start Thinking Seriously About Typography for Your Brand

Oh typography. How I love thee. The power of type cannot be overstated. A piece of text rendered in...

How to Find the Right Google Keywords for Your Business

Knowing what searchers type to find your product or service might seem obvious, until you Google...

How to Jump on the Real-Time Marketing Bandwagon

How about IHOP’s recent IHOB renaming disaster?

Why Your Lead Generation Strategy Needs Gated Content Offers

The lead generation struggle is real. Purchasing leads can be a total crap shoot, while paid...

7 Key Customer Service Habits that Drive Retainer Renewals

Retainer clients make marketing agencies happy and everyone likes happy marketers.

Pillar Pages & Topic Clusters: 2 Content Marketing Strategy Must-Haves

The pressure to rank on page one is on and SEOs across the world are constantly looking for new...

Using Animated Videos for your Business Marketing

The way we have done marketing has come a long way. Before the internet took over the planet,...

Customer Service/Experience Departments The Who, How and Why

There seems to be a set of stars aligning in my life lately. In the past week, I've had the...

Star Spangled Tools to Spark Your Creativity & Celebrate Working Independence

Today, all of our creatives here at Impulse are at poolside BBQs or the beach, enjoying hot dogs,...

Website Redesign Case Study: 100% increase in Traffic / 42% increase in Leads in 6 months

At Impulse Creative, we thrive on growth. It's even one of our core values. Just like any growing...

Why Your Business Needs a Dynamite YouTube Marketing Strategy Now

We’re not sure we need to convince you that people love watching videos.

Mastering YouTube’s Algorithm: How the Search Engine Affects Ranking

At the foundation of all things ranking lies a very basic concept: no matter how much you push or...

7 Key Customer Service Habits that Drive Retainer Renewals

Retainer clients make marketing agencies happy and everyone likes happy marketers.

How to Make YouTube Content That’s Worth Watching & Sharing

Let’s begin by driving this point home— hard.

Cheap Video Marketing Strategies for Recording with Your Cell Phone

This topic will probably hit home for a lot of people because, let’s be real— times are tough and...

The Biggest Benefits of AI Customer Support

I’d welcome you to the future, but in the modern digital world, robots do most of the welcoming....

4 Ways Female Marketers Can Rise Above the Competition

No matter the company, women in the workforce face a fair share of gender stereotypes. This is...

Why the IHOB Campaign Was Kind of a Fail

Author's Note: This blog was last updated in 2018. Want more up-to-date Branding and Marketing...
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