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FIELD NOTES · LATEST POSTS

Field notes from the agency.

Essays, playbooks, and field notes on building intelligence layers for B2B companies — by the team that ships them.

UpdatedWeekly · Mondays
Authored byImpulse team · 6 contributors
FormatLong-form · 5–13 min reads

· all posts

FIG. 01
Social Media

The Marketing Time Machine: 18 Throwbacks of 2007 and 6 Trends Roaring Back

Step into a time machine and set the dial for 2007. The very first iPhone was about to be revealed, a curiosity that would soon change how ...

Remington Begg · Jul 8, 2025
FIG. 02
SEO

Marketing Playbook Becoming Obsolete? A Leader's Guide to Winning in the AI Era

The comfortable, data-drenched world we've known for two decades is giving way to something new, something that feels surprisingly... old. ...

Remington Begg · Jun 10, 2025
FIG. 03
Social Media

3 Inbound Marketing Trends to Fall in Love with for 2024

Every blog post or email offers the chance to generate leads. Each channel offers a chance to produce content that can educate, entertain, ...

Remington Begg · Dec 21, 2023
FIG. 04 title card for 5 Killer Sales and Marketing Video Strategies
Sales Strategy

5 Killer Sales and Marketing Video Strategies

Do you have a hard time leveraging video for your sales and marketing efforts? If you ask most sales and marketing professionals out there, ...

Remington Begg · May 29, 2020
FIG. 05
Social Media

7 Short-Form Video Ideas to Promote on Social Media

No matter what kind of business you own, when it comes to sharing video on social media, short-form video “tidbits” can be a great way to ...

Remington Begg · Mar 27, 2020
FIG. 06
Video Marketing

How to Get More YouTube Subscriptions, Views and Likes

We originally published these tips in April of 2018. They've been reviewed and updated for 2020. If you want learn how to get more likes, ...

Remington Begg · Feb 3, 2020
FIG. 07 4-takeaways-from-the-state-of-video-marketing
Video Marketing

4 Takeaways from the State of Video Marketing 2019

Video. It’s not just “the future of marketing” anymore. It’s the now. Of everything. We watch videos in our personal lives. All. The. Time. ...

Remington Begg · Dec 16, 2019
FIG. 08 creating-personalized-videos-to-build-trust-and-drive-revenue
Video Marketing

Creating 1:1 Personalized Videos to Build Trust and Drive Revenue

Nothing beats face-to-face, real life meetings to make things happen.

Remington Begg · Oct 23, 2019
FIG. 09 7-more-1-to-1-personalized-video-tips-hero
Video Marketing

7 More 1:1 Personalized Video Tips Great Communicators Should Use Now

If you’re focused on great online communication then personalized one-to-one videos should be your go-to way to connect. It is easily the ...

Remington Begg · Sep 18, 2019
FIG. 10 6-valuable-1-to-1-personalized-video-tips-for-digital-communicators-hero
Content Marketing

6 Valuable 1-to-1 Personalized Video Tips for Digital Communicators

Look around and you quickly see that video is all the rage. People are talking about marketing videos, sales videos, live videos, recorded ...

Remington Begg · Aug 28, 2019
FIG. 11 6-alternatives-to-facebook-for-social-media-marketing-hero
Social Media

6 Alternatives to Facebook for Social Media Marketing

Oh Facebook. What a complicated relationship we have with you. On one hand, we love the personal connections to family, old school friends, ...

Remington Begg · Jul 19, 2019
FIG. 12 7-marketing-terms-you-better-know-as-a-modern-marketer
Marketing Strategy

7 Marketing Terms You Better Know as a Modern Marketer

The evolution of marketing has grown beyond "The 4 Ps" and ad buys on local TV and radio stations. If you're a modern marketer, you're ...

Remington Begg · May 28, 2019
FIG. 13 4-advanced-sales-marketing-video-strategies-your-company-needs-to-implement-today
Video Marketing

4 Advanced Sales and Marketing Video Strategies Your Company Needs to Implement Today

In this article, we are going to talk about four advanced video sales & marketing strategies your company needs to implement today. Why ...

Remington Begg · May 10, 2019
FIG. 14
Video Marketing

How to Convert More Customers With Video

Show Your Brand Story Showing what you have to offer in video format is becoming more of a norm in the world of the internet. People have ...

Remington Begg · Sep 12, 2018
FIG. 15
Video Marketing

Using Animated Videos for your Business Marketing

The way we have done marketing has come a long way. Before the internet took over the planet, companies relied on tv & radio ...

Remington Begg · Jul 6, 2018
FIG. 16
Video Marketing

Why Your Business Needs a Dynamite YouTube Marketing Strategy Now

We’re not sure we need to convince you that people love watching videos.

Remington Begg · Jun 29, 2018
FIG. 17 Mastering-YouTubes-Algorithm-How-the-Search-Engine-Determines-Ranking
SEO

Mastering YouTube’s Algorithm: How the Search Engine Affects Ranking

At the foundation of all things ranking lies a very basic concept: no matter how much you push or promote shitty content, nobody is going ...

Remington Begg · Jun 26, 2018
FIG. 18
SEO

How to Make YouTube Content That’s Worth Watching & Sharing

Let’s begin by driving this point home— hard.

Remington Begg · Jun 21, 2018
FIG. 19 phone tripod
Video Marketing

Cheap Video Marketing Strategies for Recording with Your Cell Phone

This topic will probably hit home for a lot of people because, let’s be real— times are tough and we have to make every penny count.

Remington Begg · Jun 20, 2018
FIG. 20 Collection-8-bit-art-11
Video Marketing

How to Create a Kick-Butt “Virtual” Video Meeting Room

Do you remember the cartoon called The Jetsons? I use to love that cartoon.

Remington Begg · May 23, 2018
FIG. 21
Video Marketing

15 Easy Tips for Writing Video Marketing Scripts

Few things in the world are as daunting as a blank page.

Remington Begg · May 21, 2018
FIG. 22
Video Marketing

How Videos can Help with Your Business Branding

Video Reveals Personality The more creative and personality your video has the better your chances will be to attract customers. Have fun ...

Remington Begg · May 8, 2018
FIG. 23 bad-video-marketing-ideas
Video Marketing

13 Ways to Use Video in Your Content Marketing

By now, it’s no secret that you need to incorporate video into your business marketing, but when you’re just starting out, it can be hard ...

Remington Begg · Mar 22, 2018
FIG. 24 website-design-process-discovery
Video Marketing

Why Video has Clients and Agencies Poised for Success

Facetime shouldn't just be to see your brothers baby or moms new sofa. Our clients want and are paying to see the progress and strategy of ...

Audrey DeMartinis · Mar 16, 2018
FIG. 25
Social Media

Facebook Live Videos: 4 Factors to Consider

What Gear Do You Use? I’m sure you already figured out that Facebook makes it super easy to broadcast live video, a few clicks and boom ...

Remington Begg · Mar 14, 2018
FIG. 26 Facebook
Video Marketing

Pros and Cons of the Top 6 Video Marketing Platforms

Social media is the most effective marketing tool of the last century, providing levels of discovery and reach never before seen in the ...

Remington Begg · Mar 7, 2018
FIG. 27
Video Marketing

Video Marketing: Why It's Key in Your Facebook Strategy

Remington Begg · Mar 6, 2018