Branding & Inbound Marketing Blog

Check out this Branding & Inbound Marketing Blog for awesome tips, strategy, and resources...

The Top 10 Best Practices for Creating High-Converting Landing Pages

Everyone wants a beautiful landing page that performs like an Oscar-winning star. But even after constructing a gorgeous template and finessing the perfect messaging, your hard work just ain’t paying off. Why is no one converting? Time to start trouble-shooting. Chances are, you can revive that clickless landing page with the help of a few core best practices. Here are ten strategic ways to create better performing landing pages and get higher qualified leads:

Four Ways To Get a Killer Business Brochure Design

Today’s marketing landscape is vast. With numerous avenues for conveying a message to potential...

What We Love About the HubSpot CMS Hub [Professional and Enterprise]

The launch of the new HubSpot CMS has everyone around Impulse Creative giddy with excitement. 

The Right Way to Manage Multiple Locations Through Google My Business

As a business owner, you know the importance of listing your business on Google, the world’s...

How to Start a Website Redesign

If you’re considering a redesign of your company’s website, you may have any number of reasons....

7 Short-Form Video Ideas to Promote on Social Media

No matter what kind of business you own, when it comes to sharing video on social media, short-form...

If Website Development is in Your Business Plan, Read This First

Whether it’s only a year old or it’s from 10 years ago, when your website no longer impresses you,...

10 Steps to Building a Brand to Reach Your Target Audience

There are so many elements that go into brand building; where do you even start? You want to...

Two Truths and a Lie: How to Save the Most Time Working with an Agency

Strategic planning. Blog article writing. Social media posts. Gotta make that video. Where’s the...

Social Media Posting: How Much is Too Much?

If you’ve followed Impulse Creative for any length of time, it's no secret that social media plays...

How to Pick Strategic Blog Post Ideas Using Topic Clusters

Content marketers everywhere are searching for new ways to enhance their content/blogging...

The Pros and Cons of Working with an 'In-Industry' Marketing Agency

The riches are in the niches. Have you heard this cliche? It's often used when talking about...

HubSpot Training Options for HubSpot Users from Newbies to Veterans

From newbies to veterans, HubSpot users are always learning. Maybe it’s in their DNA or maybe we...

How to Get More YouTube Subscriptions, Views and Likes

We originally published these tips in April of 2018. They've been reviewed and updated for 2020. If...

Data Cleaning Steps for Small Businesses

From family farms to local merchants, from mechanics to plumbers, over the years and across the...

How a New Website Can Drive Revenue for Your Business

We live online. From “Hey Alexa” to hitting Google for every conversational question to ordering...

What is the Real Cost of Bad Data?

Imagine setting up an email that you know will turn into real revenue. You spend hours on the most...

15 Signs Your Website Redesign is Doomed from the Start

Before you set your sites on slaying the competition with your amazing website redesign, you may...

How a CPG Brand Can Use Inbound Marketing to Increase Brand Awareness

CPG brands—producers and distributors of consumer-packaged goods— face quite the marketing...

5 Data Cleaning Tidbits You Need to Know

Data cleansing. Clean data. Data cleaning. Staying organized. Whatever you call it, keeping your...

Top 10 Most Popular Inbound Marketing Articles

What are the most popular inbound marketing articles of the year? And what does that say about...

15 Strategy Sessions to Prepare You for Success in 2020

Strategy. It’s critical to growth, yet seems elusive in the day-to-day busyness we get into. 

5 HubSpot Updates and 5 Definitions to Know for January

The end of the year often means wrapping everything up in a bow. But it also means looking ahead....

10 Interviews on Business Growth You Can Binge On This Holiday Season

So many end-of-the-year top ten lists… so little time. 

Is Customer Experience Driving Your 2020 Marketing Focus?

How you feel when interacting with a company… that’s customer experience (CX). 
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