Rachel Begg
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Anatomy of a Gold Medal Blog
Imagine coming in first and winning that gold medal, or reading a blog and afterward you feel like you’ve learned something that will help ...
Does your Logo Fumble or Win the Championship?
If your company’s logo was a team playing in the big game on Sunday, would it win? Have you considered every option, explored different ...
How to Create the Most Striking, Memorable Web Design
Without good web design, your site is likely doomed to the back pages of the internet. If that sounds a bit bleak, well, that's because the ...
Focus on Creative Content to Build a Highly Visible Web Presence
In part because of the fact that a staggering 93% of all online experiences begin with a trip to Google or another search engine, the ...
Top 9 Marketing Predictions for 2014
January 1 has come and gone, and many companies are looking to set sales goals and develop advertising campaigns that will carry them to ...
6 Reasons to Incorporate Video into your SEO for 2014
As 2013 draws to a close, business owners are gearing up for next year and setting goals for 2014. Part of the strategy should include ...
Signs Your Website is Doing its Job or Needs Fine-Tuning
Is Your Website Naughty or Nice? Even if you’ve been a good business owner this year, your website could still get a lump of coal for being ...
5 Things you Need to Have a Complete LinkedIn Profile
For many of us LinkedIn, though not as massive as Facebook, is very important for the business and professional markets. It is where the ...
How to Create a Strategy for Cyber Monday
Cyber Monday can make or break a season for an online retailer. If your business has been down at all in the past three quarters, now is ...
Big Changes to Google+ and Your Personal Statement
Google has done it again! A new version of the Google+ cover photo layout was released this morning. Your cover photo will now be displayed ...
10 Social Media Marketing Tools Tips & Tricks to be Thankful for
Social media: There is a lot to know, right? It’s a big, new, complex social world out there. And our job is to navigate it and make sense ...
Effective Branding Makes Your Customers Remember Like Elephants
Everyone knows that an elephant never forgets. They have a memory like a steel trap! After an elephant develops a relationship they are ...
Above the Fold is Out; Embrace the Future with Your Website Re-Design
The website for your brand is the new storefront. This is where people get their first impression of you. With the right design for your ...
The Vacuum Salesmen Pitch doesn't Work Anymore, and Why Sales People Need to Embrace Inbound Marketing
Gone are the days when you could go door to door to sell vacuums. How many people avoid opening the door for this guy? Today you have to ...
12 Things You Need to Know About your Brand
When you have a good sense of your brand it can guide your business. From the logo on your bags to the people you hire, your brand will ...
3 Awesome Halloween Marketing Campaigns
Halloween is a great time for everyone to get into costume. This even holds true for business. As a marketing strategy, show that you can ...
How Landing Pages are like Burgers
Landing pages, also known as Lead Capture Pages, Splash Pages, or even Squeeze Pages, are a crucial part of your website and an inbound ...
Merge Inbound & Outbound Marketing to Drive Success
Ah – the sweet sound of wedding bells! But let’s back up a bit. If you have been following internet marketing, then you’re quite aware of ...
4 Website Elements that Help Gaining Your Visitors’ Trust
Gaining your website visitors’ trust is the basis of the success of your internet marketing. Your website should be a representation of ...
Websites vs Trees: Close Cousins?
Did you know, the average U.S. Internet user views 2,750 web pages per month. 10.3 billion Google searches are conducted every month. How ...
Advertising vs Marketing: Buying Process Has Changed, Has your Selling Process?
When onboarding new clients, we often ask our clients about what they do for marketing. Their typical responses are Yellowbook, newspaper ...
How to get rid of Bad Reviews on Social & Review Sites....
Have you ever heard this saying? "A Happy Customer will tell 1 person how great you are and a Un-Happy Customer will tell 10." Nowadays ...
The Future of SEO for your Website: Content Marketing
Google is notorious about being vague with its SEO guidelines but one thing is very clear: Google wants high quality content so users get ...